Our mission

Helping D2C brands run as one connected system

Marqet is the AI-powered operating system for D2C brands—customer experience, analytics, online store, and billing & accounting, built to work together instead of against each other.

Our story

Marqet was born from a simple observation: as D2C brands grow, they drown in tools. More dashboards, more spreadsheets, more manual work—and less clarity about how the business is actually doing.

Everyone was solving individual problems. Very few were improving how the business operated as a whole. So instead of building another point tool, we set out to rethink how the tools a D2C brand relies on should work together.

Today, Marqet is four AI-powered products— CX for customer support, BI for analytics, Store to sell online, and Books for billing, accounting and inventory. Brands start with the one they need most and grow into the full suite, with AI doing the heavy lifting where it matters.

Ayush Singhal, Founder of MarQet

Ayush Singhal

Founder, MarQet

From the founder

Most people think growing a D2C brand is about getting more customers. I don't.

Over the last few years, I've had the opportunity to build products for startups and enterprise businesses across different industries. The industries were different. The software was different. But one pattern kept showing up.

As businesses grew, everything became more complicated. More tools. More dashboards. More spreadsheets. More manual work.

Everyone was solving individual problems. Very few were improving how the business actually operated. That idea has stayed with me ever since.

Today, I'm building MarQet to help D2C brands simplify customer experience and operations—not by adding another tool, but by rethinking how those tools should work together.

Along the way, we share what we're learning—about D2C, product building, customer experience, and the mistakes we make while building MarQet.

We're not here to teach. We're here to think in public.

If you're building a D2C brand, we'd love to learn from your journey too.

Read the MarQet blog

What we value

Simplify, don't add

Growth shouldn't mean more tools and more chaos. We remove complexity instead of adding to it.

Think in public

We share what we learn—wins and mistakes—and build in the open with the brands we serve.

Connected by default

Every product shares your data, so support, analytics, storefront and books run as one system.

AI where it matters

We use AI to do real operational work—not as a gimmick—so your team focuses on the brand.

Build your D2C brand on one suite

Start with the product you need most and grow into the full stack.

Explore products